Creating a sales playbook from scratch : 7 lessons learned

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Darlene Samer

Darlene Samer, former Director of Sales Enablement at Yelp, explains the seven key lessons she learnt when creating a playbook from scratch.(...)

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Darlene Samer

Global Programs - LMS Sales Readiness, LinkedIn

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Creating a sales playbook from scratch : 7 lessons learned

The Sales Enablement Collective is a global gathering of revenue leaders, all striving towards one, shared goal: consistent and predictable revenue growth.