Members-only Artificial intelligence The AI differentiator? Your prompts Shun Cheah explains key techniques that will allow you to improve your prompts and get better results from generative AI tools....
Members-only Artificial intelligence Embracing AI as a partner, not a replacement: How to balance tech with human connection Discover Director of Global Sales Enablement Jennifer Ryan's key insights for striking the all-important balance between AI and human connection...
Members-only Sales enablement strategy 6 enablement trends and predictions for 2024 - the community's view 2024 is set to be an exciting year for enablement - so here's 6 predictions straight from experienced community members....
Members-only Artificial intelligence The AI-powered future of revenue growth is here Ali Akhtar explores how AI is already fulfilling its potential, and shows how it can advance your revenue enablement efforts....
Members-only Tools and technology What are sales enablement tools? There are a lot of options when it comes to sales enablement tools, as well as a lot of confusion. If it’s your first time exploring tech stacks, it can be hard to separate your CMS from your CRM. We're here to help....
Members-only Artificial intelligence Exploring how AI is revolutionizing sales enablement Unpacking how AI tools are revolutionizing sales enablement with Salesforce's leadership. From demos and content to negotiations and objections, learn how AI can support reps....
Members-only Artificial intelligence AI and sales enablement: a match made in the cloud? AI has incredible potential when used in a sales environment, and best of all, it’s not limited to one area. It can be used to help sales enablement achieve its goals in a number of both direct and indirect ways....
Members-only Artificial intelligence Using ChatGPT for sales - and why you need it in your sales enablement toolkit Wondering how to use ChatGPT for sales? This article, featuring SEC Ambassador Thomas Cheriyan, is your one-stop shop....
Members-only Artificial intelligence It’s time to make sales enablement your new competitive advantage Highlights from our conversation with Tim Harris, where we discussed AI in sales, how product marketing can work with enablement, and more....
Members-only Artificial intelligence Streamlining sales with AI - with Elavon’s Arup Chakravarti To celebrate our return to in-person events, we caught up with Arup to discuss how AI and ML has changed over the past two, primarily-virtual years, and where its future lies....
Members-only Artificial intelligence Maximize go-to-market effectiveness with AI-guided selling Seismic's Winnie Palmer discusses how to deliver compelling buyer experiences and maximize your go-to-market effectiveness with AI-guided selling | SEC...
Members-only Artificial intelligence A human approach to AI and automation Lish Gates, Director of Global Revenue Enablement at Algolia, explains the power of artificial intelligence but why taking a human approach to AI and automation is key...
Members-only Tools and technology Using chatbots to scale sales enablement Chatbots can very quickly divide a crowd but they can also be a great way to streamline your sales and marketing teams and support sales enablement....
Members-only Artificial intelligence Leveraging AI to accelerate sales effectiveness Artificial Intelligence can be an extremely useful tool for organizations looking to improve the effectiveness of their sales and marketing activities, and this can be seen in use cases from some of the big hitters like Visa, and Google....