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Welcome to the community...

Our mission is simple: to elevate the role of sales enablement and redefine the way companies access education and scale. Join our Head of Community, Jack Debono, for a quick tour of the community.

Join the community

Access enablement experts, insights, and peers to bounce ideas around with in our Slack community.

Get certified

Learn today & apply tomorrow. Community-led education designed to fast-track your career.

Become a member

Develop your knowledge with ideas and resources you can apply to everyday projects.

Attend an event

Stay up-to-date with the latest trends and expand your enablement network overnight.

Join sales enablers from world-class companies like:

Where are you on your journey?

Need help finding your way around the website? Let us help you get there quicker.

1. What level are you?
Break into Sales Enablement
Sales Enablement Manager
Senior Enablement Manager
Sales Enablement Leader
2. What are you trying to improve?
Content strategy
Tools and tech
Metrics and measurement
Training and coaching
Onboarding
Leadership
Change management
Revenue enablement
Sales enablement strategy
Cross-functional alignment
3. How would you like to achieve that?
Networking
Learning & development
Mentorship
Industry reports
Templates
Guides & resources
So you’re looking for events...

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Certifications

Develop your skillset & take the next step in your career.

Fill key knowledge gaps, grow your confidence, and become the most impactful enablement professional in the room with certifications built by enablers, for enablers.

Get certified
Events

Expand your enablement network

Never again send cold LinkedIn DMs in attempts to connect with fellow sales enablers. Meet the top enablement experts in-person at our worldwide SEC events - when they’re ready to engage.

Attend an event

4.6 star ratings from:

Memberships

Accelerate your enablement learning journey

Fed up of piecemealing your L&D? Access cutting-edge insights, resources, certifications, and events - all-in-one, 365 days a year. Learn today, apply tomorrow.

Become a member
Community

Get career advice from enablement leaders

Stop trying to navigate the world of sales enablement alone. Connect directly with experienced enablers in our Slack channels and local meetups - and learn how to navigate your career journey.

Join your peers

Learn from the top experts in your industry

From exciting startups to Fortune 500 companies like Google, Slack, Zoom, and Apple, get first-hand insights from some of the best
sales enablers in the business.

Nate Vogel VP, Global Sales &
Partner Enablement at Databricks

Watch presentation

Charles Martelli Director, Worldwide
Enablement at MongoDB

Watch presentation

Katherine Hallen Head of GTM Sales
Activation at Microsoft

Watch presentation

Macy Tanking Principal, Sales
Effectiveness at Reddit

Watch presentation

Benchmark your sales enablement skills

Let us know your experience in key enablement competencies and we’ll give you a tailor-made
framework to lean in on your strengths and identify opportunities for professional growth

Access sales enablement experts, insights,
community, networking, courses, and more.
For free.

Become an Insider

The Sales Enablement Framework

For each of the five fundamental stages of enablement, we’ve identified the cogs to drive your enablement machinery to the next level. Boost your understanding of pivotal topics, and bulletproof your enablement knowledge.

Get framework

Strategy and planning

Sales enablement is a strategic discipline. Without meticulous planning and a strategic, long-term mindset, you won't be able to maximize your sales team's potential.

  • Strategic mindset
  • Long-term planning
  • Big picture thinking
  • Objectives & KPIs
Get framework

Content

Content is a big part of any enablement plan. Whether it’s a playbook, battlecards, or scripts - content is one of the most effective ways that enablement can support reps.

  • Content creation
  • Content distribution
  • Content strategy
  • Internal & external content
Get framework

Tech and tools

Today's tools can help you support your sales teams at scale. From CRMs to CMS and LMS, there are countless ways that tech can help you work smarter to empower your team.

  • Tech evaluation
  • Tool adoption
  • Tech stack implementation
  • Tech automation
Get framework

Learning & development

Training, coaching, & learning are at the heart of sales enablement. Ensuring every session is valuable is a vital way to prove your worth as an enabler.

  • Training & coaching
  • Sales kickoffs
  • Onboarding and everboarding
  • Sales rep certification
Get framework

Growth

Sustainable growth is what enablement is all about. Growing revenue, growing the sales team's confidence, growing connections between cross-functional teams in your org.

  • Strategy optimization
  • Feedback and evolution
  • Metrics and analysis
  • Repeatable and scalable
Get framework Back to start

Elements of Sales Enablement